Editorial Design, Print Design
AIESEC in Canada has seen many changes over the years, among them the change of visual identity and how they expressed themselves. As a youth organization that strives for a purpose, they needed to compress and showcase that aspect on paper.
The process started with a blank paper. We filled the blank paper with all the inspirations we need to understand the visual cues which will be consistently laid out throughout the report. With the cues in from of us, we merged the values of the organization with the information architecture of the document.
In its final form, the Annual report has morphed into a document that reflects the youthfulness, purpose and goals that were achieved that year by the organization.
In time, the document has become a dot of history for the organization. Representing it as a snapshot of the past.
The best thing to say about working with Adrian is the ease and competence he brings to the task. He only required minimal instructions to perfectly design our annual report. The output was very professional and eye-catching beyond our expectations. When you reach out for help on design, you want someone who can get the job done with care and with minimal time commitment from you, and that's what you get with Adrian!
AIESEC in Canada President 2020-2021
Still unsure about what we could create together?